Snapchat, Facebook and Snapchat have each come under fire over their advertising practices.
Now, it appears they are competing for advertisers.
BuzzFeed News reports that advertisers have already filed a lawsuit in a federal court against the three companies over the ads.
The lawsuit alleges that Snapchat and Facebook have engaged in deceptive and deceptive practices, which have caused Snapchat’s and Facebook’s advertising revenue to decrease.
BuzzFeed reports that the lawsuit is being filed by the advertising industry’s trade group, the American Advertising Alliance.
BuzzFeed is reporting that a spokesperson for the association said, “We’ve seen this before and we have a list of advertisers that have sued Snapchat, but we have to get to the bottom of it.”
In addition to the ads, BuzzFeed reports, the lawsuit claims that Snapchat’s advertising partners have not been compensated for the ads they have put on Snapchat’s platform.
The suit states that Snapchat is paying out $30 million in back payments to advertisers.
Snapchat has not responded to the lawsuit.
The Associated Press is also reporting that the suit is being brought by a group of advertisers from the entertainment, sports, media, publishing, and telecommunications sectors.
BuzzFeed cites a spokesperson from the ad agency, KPMG, as saying that they have been approached about participating in the case.
KPMg is a law firm that is part of the ad industry group that is representing Snapchat in the lawsuit and that represents other major advertisers in the media, entertainment, advertising, and technology industries.
BuzzFeed also points to the fact that Facebook, which is not a Snapchat competitor, has also filed a similar lawsuit in the Federal Trade Commission against Snapchat.
Snapchat’s case against Facebook is a bit different.
The two companies have different business models, and the case may be different in some respects.
BuzzFeed’s report states that Facebook claims that it does not receive back payments for Snapchat’s ads, but that it has not been paid in full since 2014.
The ad industry groups are asking for $25 million in compensatory damages and $100 million in punitive damages.
The attorneys representing Snapchat are seeking a temporary restraining order that would prevent the companies from advertising on Snapchat or Facebook until the complaint is resolved.
It’s unclear if the companies will file any response to the complaint.